• Section 1: HTML
    CrossWorks strongly believe that the knowledge of HTML is important to become a SEO expert. So you will be learning the concepts of HTML which are necessary for SEO.

  • Section 2 - Introduction
    Example for entire tutorial
    SEM
    Traffic
    Niche Audience
    Conversion
    Search Engine Visibility
    Classification of SEM (SEO and PPC)
    Mystery of SEO?

  • Section 3 - Search Engines (SE)
    Top 3 Search Engines
    Search Engine Index
    Rank
    Alexa Rank
    Google dance
    Golden Rule (SEO is done to webpage)
    Factors important for optimizing website (Page Rank, Anchor Text, Semantics)
    Hilltop and Sandbox Algorithms
    How SE rank pages? (Crawlers etc.)

  • Section 4 - On Page Optimization
    Keyword Research
    Niche Audience
    Getting Suggestions (Keyword Suggestion Tool)
    Daily World Searches
    Competition
    Keyword Effectiveness Index
    Keyword Targeting for specific webpage
    Keyword Dilution
    Selection of domain name and url

    URL containing keywords
    Use of hypens
    Domain preference

    Content - Heart of SEO
    Keyword Specific Content
    Fresh Content
    No Duplication
    No keyword Stuffing
    Keyword Density
    Code-to-Content Ratio
    How to maintain code-to-content Ratio?

    Title
    Factors important for title
    Meta Tags
    List of Meta Tags

    Anchor Tags
    Importance of Anchor Text
    Title for anchor text
    Link Structure

    Heading Tags
    Importance of Heading Tags and bold tag
    Where to use Heading Tags?

    Images and folder names, alt and title attributes
    Image names
    Alt and Title Attributes for Images

    Important factors for keywords
    Keyword Prominence
    Keyword Weight/Density
    Keyword Frequency
    Keyword Proximity

    Optimizing layout of your pages
    Section 4 - Off Page Optimization

    Factors for Off-Page SEO
    Link building
    Traffic Building

    Link Building
    Link submissions
    Article Submissions

    Traffic building
    Social Bookmarking
    Blogs Creation and Submissions
    Press Releases
    Blog Answering
    Yahoo Answers
    Forums
    Squidoo Lens Creation and Hub Pages
    Social Media Optimization (SMO)

  • Section 5 - Important Concepts
    Sitemaps
    Robots.txt

  • Section 6 - Types of SEO
    White hat SEO
    Black hat SEO
    Grey hat SEO

  • Section 7 - Google analytics and Webmaster Tools
  • Section 8 - Important tips
Register now or Contact our counselors for further details
Call: 080 41650884 / +91 99169 60170
Email: info@crossworks.in

Contact counselors

Name
Email
ph No
Your Comment

Upcoming Batches

Koramangala, Bangalore
Date:       Wednesday 17th Aug 2011
Time:      7:30am to 8:30am
Courses: CrossWorks Certified Web Designer, CrossWorks Certified Web Developer
Contact: +91 96203 68930

Kadavanthara, Kochi
Date:       Wednesday 17th Aug 2011
Time:      7:30am to 8:30am
Courses: CrossWorks Certified Web Designer, CrossWorks Certified Web Developer
Contact: +91 97462 13993

Our past students

  • Avinash
    Web designer & SEO Specialist, Kaveri Communications
    It has been a great learning experience in CrossWorks. It has helped me in building my way for the future. I got to learn many things here. From web designing to SEO i have learnt everything here. The scope for learning here has been high. I got good coaching and encouragement from VISAKH and ARVIN. Today i am the team leader of a company. All thanks to CrossWorks. You ROCK!! All the best.
  • Nischita Verrendra
    Anchor/Reporter, TV 9
    Being a journalist it was important for me to learn publishing and technologies related to it. CrossWorks education provided me in-depth knowledge on the domain to make me competent in the field. Thank you, Team CrossWorks.